The three primary markets for our curriculum are infopreneurs, entrepreneurs and intrapreneurs.
1. Infopreneurs: Information Experts - Thinkers who teach
2. Entrepreneurs: Business Creators - Thinkers who build
3. Intrapreneurs: Organisational Innovators - Thinkers with influence
The curriculums we offer all centre around helping clever people be commercially smart. Each market experiences this in a unique way.
For infopreneurs, it’s about teaching the MDE curriculum so that they can sell their thoughts, 50-200 days a year, earning $500,000 - $1,500,000 with maybe one or two support staff.
For fast growth entrepreneurs, it’s about using thought leadership marketing as a way of creating a competitive advantage in the market place.
For organisations wanting to enterprise thought leadership and engage intrapreneurs, it’s a way to attract, retain and develop their best and brightest.
These three models illustrate the curriculum value proposition for each market...